Espiritu de Fuego

Espiritu de Fuego (translated to Spirit of Fire) is a specialty jalapeno tequila that will even get the dead dancing! This alcohol is inspired by the famous Mexican holiday El Dia de los Muertos. The tradition is to celebrate loved ones who have passed by gifting them flowers, food and alcohol as respect. It's also a time to celebrate being alive, so this bottle is the perfect gift for someone you love and want to celebrate life with! There are also 6 sample margarita mixers to make some killer and delicious cocktails. I focused on portraying the fun of a night filled with tequila with a unique bottle, bold pattern and innovative dye cuts.

Art Direction: Paul Sheriff

Photography: Austen Hart

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